Welcome to the Profit Improvement PlannerMore profit starts with understanding what you can change
Improving your profitability doesn't necessarily mean working longer hours, taking on more customers or making dramatic changes to your business.
Sometimes, it's about making better use of what you already have.
A small increase in pricing, an improvement in your gross profit margin or a reduction in unnecessary expenses could make a meaningful difference to your bottom line.
But how do you know which changes are worth making?
That's where the Profit Improvement Planner comes in.
Improving your profitability doesn't necessarily mean working longer hours, taking on more customers or making dramatic changes to your business.
Sometimes, it's about making better use of what you already have.
A small increase in pricing, an improvement in your gross profit margin or a reduction in unnecessary expenses could make a meaningful difference to your bottom line.
But how do you know which changes are worth making?
That's where the Profit Improvement Planner comes in.
The Prosper Profit Strategy Planner
Understand your numbers. Explore what's possible. Build a practical plan for a more profitable business.
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Test different scenarios using your own financial information.
Explore how changes to revenue, margins, expenses and business operations could affect your profitability, including implementation costs and the timing of improvements.
Compare your current position with projected results, and understand the difference between first-year and ongoing benefits.
Less guesswork. More informed decisions.
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Knowing what could improve your profit is only half the job.
Choose the opportunities that make the most sense for your business and turn them into a personalised action plan, with clear responsibilities, deadlines and measures of success.
What you'll get
Explore a growing library of profit improvement strategies and practical tactics
Model the financial impact of changes to your business
Set profit goals and compare projected outcomes
Create a personalised action plan with clear next steps
Save your progress and export your plan as a PDF
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Whether you're looking to improve the business you already have or build a budget around a specific financial goal, the planner helps you work through the numbers.
Option 1: Improve your current business performance
Know where you are. Explore where you could be.
Start by entering your current annual sales, direct costs and operating expenses.
The planner helps you understand your starting position before exploring opportunities to improve it.
You can model different strategies, see their estimated financial impact and identify which changes could make the biggest difference.
This approach is ideal if your business is already operating and you're looking for practical ways to improve profitability.
Option 2: Build a budget around your income and profit goals
Start with what you want to achieve and work backwards.
How much do you want your business to pay you?
How much additional profit would you like to retain?
What does your business need to earn to cover its costs and achieve those goals?
The planner helps you estimate the sales required to support your targets.
You can then compare that figure with your current performance and explore strategies to help close the gap.
This approach is ideal if you want to set clearer financial targets, plan for growth or understand what your business needs to deliver.
Whichever approach you choose, you'll finish with a practical plan built around your own numbers and priorities.
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Designed for New Zealand small business owners who want to improve profitability but aren't sure where to focus.
Whether you run a trade business, retail store, hospitality business or service business, the planner helps you understand your numbers and make more informed decisions.
You don't need an accounting background to get started.
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A guided planning experience
Work through a structured process that breaks business planning into manageable steps.
Business performance review
Understand your current sales, direct costs, operating expenses and operating profit.
Income and profit goal setting
Set financial targets and estimate the revenue required to achieve them.
Profitability scenario modelling
Explore six key profit improvement areas and see the potential impact of different changes.
24 practical improvement tactics
Discover ideas to help you implement the strategies you've selected.
Before-and-after financial comparisons
See how your proposed changes could affect business performance.
Optional hourly-rate check
Explore the relationship between your charge-out rate, working hours and income targets if you provide services.
Practical action planning
Bring your chosen strategies together with clear actions, responsibilities and timeframes.
Exportable planning report
Keep a copy of your financial scenarios, assumptions and action plan for reference.
Optional AI planning support
Use the included ChatGPT prompt to explore your selected tactics in more detail.
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You don't need an accounting background to use the Profit Strategy Planner.
It's designed for business owners who want to understand their numbers and make better decisions without building complex financial models.
The planner can be useful for:
Service businesses: Consultants, tradespeople, professional services, agencies and other businesses selling their time or expertise.
Retail and product businesses: Businesses looking to improve pricing, margins, customer spending and sales performance.
Mixed businesses: Businesses selling a combination of products, materials and services.
Growing businesses: Owners wanting to set financial targets and understand what it will take to achieve them.
Established businesses: Owners looking for opportunities to improve profitability without necessarily increasing their workload.
You can work with broad business figures or add more detailed customer and transaction information where available.
The calculations are based on the figures and assumptions you enter, so the planner can be used by businesses in New Zealand and internationally.
Businesses with very different margins across products or services may need more detailed analysis than a business-wide average can provide.
Explore ways to improve your business profitability, and model the impact.
Invest in a more profitable business
Here’s a snippet of what you could experience
Frequently Asked Questions
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No. The planner is designed for business owners, not accountants. You'll need some basic financial information, such as your annual sales, direct costs and overheads, but the tool guides you through the process.
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Your latest annual financial statements or a recent 12-month profit and loss report are a good starting point. If you work with an accountant or bookkeeper, they should be able to help you locate these figures.
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No. It models potential outcomes based on the information and assumptions you enter. Actual results will depend on your business circumstances and how successfully you implement your strategies.
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Yes. You can download an editable copy of your plan and upload it again when you want to continue. You can also export your projections and action plan as a PDF.
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Absolutely. You can revisit the planner during your subscription to test new ideas, change assumptions or update your strategy as your business evolves.
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The planner is designed for New Zealand businesses, using NZ dollars and New Zealand business terminology but the content could apply to any country and any business.
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No. It's designed to help you explore opportunities and make more informed decisions independently. For complex decisions or advice specific to your circumstances, we recommend speaking with your accountant or business adviser.
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Your subscription provides access for 12 months. The renewal price and process will be communicated in accordance with the subscription terms provided at purchase.
A better business doesn't happen by accident.
You don't need to change everything about your business to improve your profitability.
You need to understand your numbers, identify the right opportunities and take action.
Start building your profit improvement plan today.
Explore ways to improve your business profitability, and model the impact.